P.E. KIT

 
 

Playful sportswear

Line and Dot Fashion Branding
 

So many performance brands have such dark and masculine imagery of fitness - I wanted to create and design something that exercise means to me - FUN!

P.E. Kit is a very playful feminine womens' sportswear brand aimed at 18-35 year olds, with a retro vibe, outlined, titled type and red x pink.The lines represent court lines and ‘go faster stripes’.

For the website UI design I wanted it to have a minimalist, irregular layout.

Homepage design

Homepage design

 
 
Shoe boxes

Shoe boxes

 
 
 

Line and Dot Fashion Branding
 

Do you need help with your branding project?

Call, email or fill in the form below for a free 30 minute brand consultation.

07715 354 380  alexandra@lineanddotcreative.com

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